There are many times when a simple Shopify website might make the most sense for your project or business. It is sometimes the easiest, most “turn-key” solution to get up an running immediately. In many cases all within one day or week. Shopify allows you to change the theme of how your website looks, and also allows additional plugins to be added to enhance the functionality of your website. For example, you can give someone special “wholesale” pricing for a retail shop that may be ordering and reselling your products. Shopify is very powerful, however still limited in terms of custom development, where we would then recommend WooCommerce for a more open environment to creating any type of website feature you’d like.